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Old SEO is finally dead

Posted: Fri Feb 03, 2017 3:50 pm
by Albert Wiersch
Here's an interesting piece on old SEO finally being dead... as in completely dead.

And what finally killed it off you may ask? They say artificial intelligence and natural language processing.

http://www.christopherspenn.com/2017/01 ... f-old-seo/

Re: Old SEO is finally dead

Posted: Sat Feb 04, 2017 1:07 am
by MikeGale
People who produced this sort of junk site (word salad unreadable nonsense) deserve what they've now got.

In a way the problem was caused by search engines.

(It may be a bit insulting to call it SEO though.)

Re: Old SEO is finally dead

Posted: Tue Dec 19, 2017 7:34 am
by RSteinwand

Re: Old SEO is finally dead

Posted: Tue Dec 19, 2017 9:35 am
by Albert Wiersch
RSteinwand wrote:
Tue Dec 19, 2017 7:34 am
This looks interesting: https://neilpatel.com/blog/master-title-tags/
Thanks. Good article. I added an emoticon to our main page's title. Let's see how long it takes to appear in Google's results. :)

This is a good page to see what emoticons are available, what they look like, and the HTML entity you can use for them:
https://apps.timwhitlock.info/emoji/tables/unicode

Re: Old SEO is finally dead

Posted: Tue Jun 04, 2019 2:52 am
by hindsjohn
Sorry but I don't believe SEO is dead at all. Spammy SEO is dead YES. Relevant link building and onsite SEO is key.

I have got some SEO tips for you here and even given your forum a mention http://www.lojixit.co.uk/top-10-seo-tips/

Re: Old SEO is finally dead

Posted: Mon Sep 23, 2019 12:28 pm
by Kilo_SSK
Spammy SEO is dead... Does that make you a zombie, hindsjohn?

Nah, more seriously, who cares if "old" SEO is dead or not? If one way to do it doesn't work anymore, a new one will appear within days, and people will start doing that instead.

Re: Old SEO is finally dead

Posted: Mon Sep 23, 2019 11:05 pm
by MikeGale
To see the importance of organic (i.e. that may be improved by SEO) compared to adverts, here's an interesting recent article:

https://searchengineland.com/49-of-all- ... nds-318426

Organic is important, though search engine companies (or at least one of them) are gradually capturing more clicks for themselves.

Re: Old SEO is finally dead

Posted: Wed Sep 25, 2019 1:14 am
by Kilo_SSK
Of course, why wouldn't them to try and capitalise on that as well? I mean, they're the reason why SEO exists, so they're trying to take full advantage of it...

Re: Old SEO is finally dead

Posted: Tue Nov 12, 2019 4:52 pm
by Albert Wiersch
Thank you Mike. I just got around to reading the searchengineland link. Very interesting and also worrisome that Google has so much power and is putting so many ads on their search results pages now that organic results don't even show on some mobile searches unless one scrolls down.

When I do a search and see the site I'm looking for in an ad link, I can often look down a little more and see a link to the same-site in the organic results... so I like clicking on that because it saves the company some advertising money.

I also like to give priority to the organic results because I know they are not "paid for".

Re: Old SEO is finally dead

Posted: Tue Nov 12, 2019 7:45 pm
by MikeGale
Agreed the organic links are the ones to click.

I find it concerning how the surveillance is steadily widening. I see that Google has now got hold of more pre-existing medical information, through a company called Ascension (from 150 US hospitals).

I also find people sharing links (all too often) that also widen surveillance. AMP links and Apple links are things I've seen too much of recently. I've manually processed AMP links to avoid the surveillance. Has anybody here gone further by implementing systems that do that automatically? A few thoughts come to mind:
  • YouTube redirected to HookTube
  • AMP fixed to go to the real site
  • Apple News links repaired to go direct
  • Browser modifications to hide adverts (quite easy in some cases)
  • ...